Atrinsic, the direct and online search marketing agency that
acquired the assets of former P2P sharing tool
Kazaa a couple of months ago, is trying to drum up some attention for the digital music subscription service this morning. In a
press release, the company posits that there's been a 'breakthrough' for iPhone and iPad (and Android) users because its service is now 'accessible on iOS devices' simply by visiting Kazaa.com. Atrinsic is very explicit about why it is not taking the usual route of creating and marketing a dedicated mobile app for the mobile platform(s): it is not pleased with
Apple's recent announcement that it will keep 30% of revenue generated by new subscriptions and media purchases made within an iPhone or iPad app through its
App Store.
Source: http://feedproxy.google.com/~r/Techcrunch/~3/pa1tlYn6MIQ/
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